„FantaPlanet“ – Innovative User Acquisition for PlanetWin365

After a very successful year FantaPlanet aims for the Euro 2020.

FantaPlanet is a Fantasy Football product for the Italian market, that was developed mobile first with apps for both Android and iOS. PlanetWin extended the contract because of the great performance in 2019.

In FantaPlanet every user picks 4 players for any give match and collects points in realtime based on the players performance in the live match. The best users can win exclusive sign up boni for the Italian sportsbook and will start with a 10 Euro free-bet after completing the registration.

The product is a very successful use case for smart user acquisition in the regulated Italian market. After a great start into the 2019/2020 season PlanetWin365 now focuses on the Euro. FantaPlanet is one of the most important digital channels to gain new customers for their Sports Betting business.