Oddsserve communicates with AdBlocker users
Native ADS with pre-match and live odds
ODDSSERVE, E2’s proprietary ad system, has now been extended by a new spin-off product.
As a first step E2 could convince kicker.de – the biggest german-speaking sports media – for the oddserve ad-block product (as an industry-exclusive solution).
With the aid of third-party technology, AdBlocker users can be identified on Publisher websites and addressed with individually-designed promotional media.
These media reflect the look and feel of the respective Publisher website and transmit the current top league games with the appropriate pre-match and live odds.